California Professional Accountants’ Natalie Elser is a CPA Who Understands You (and Money)
With the beginning of the year comes the tallying up of your hard earned cash. How much did you earn in the past year? How much did you spend? Did you keep track? Save receipts? Are you the extra organized kind, or the one who gets lost at the mere thought of numbers?
Tracking money and talking taxes can be confusing, especially if you’ve launched a business, dabble in freelance, crypto, or other side hustles.
But what can be even more confusing is trying to explain it all to a stuffy old accountant or entering your info into an online tax service, guestimating that you’re doing the right thing – the dark, looming IRS cloud droppin’ doubt above your head.
If this sounds like you it may be time to seek advice from a tax professional like Natalie Elser, Certified Public Accountant and President of California Professional Accountants.
Young, cool, and hip-with-the-times, Natalie went into a tax career over a decade ago with a mission to reinvent the oftentimes bland finance space. She put in her time at various firms where she steadily climbed the corporate ladder, honing her expertise and learning valuable skills until she branched out on her own with California Professional Accountants.
A huge coup for someone as young as she is, Natalie has shown that hard work, dedication, and attention to detail pay off in the long run (with a splash of fun and style, obviously). She now heads the company, dealing with some of Orange County’s top earners as well as clients she’s had for years that know a good thing when they’ve got it.
Natalie stays up-to-date with the ever-changing rules and regulations regarding taxes and oftentimes finds herself staying up late, researching new laws that could potentially save her clients’ money.
Based in Irvine, Natalie makes understanding taxes a heck-of-a-lot easier than you’re used to. She’ll take the time to explain matters and you won’t feel like you’re being rushed out of a situation you don’t understand.
She truly cares about her clients, will be on the lookout for deductions that will actually help you, and will make sure your finances are in order for the future. In a nutshell, she's someone you can trust — and that's very important when your precious pennies are involved.
Check out her website at CalProAccountants.com or keep up to date on Instagram.
Lindsay DeLong is the Editor-in-Chief of Laguna Beach Living. A brand strategist and web designer who specializes in a quick 2-week start-to-finish process, she is well-versed at building brands from the ground up, establishing online identity, and streamlining the process. Reach out to her at lindsay@lagunabeachliving.com or on her personal site, iLikeLindsay.com.
Photos by Tiffany Perry Photography.